African American fashion has had a huge impact on America’s fashion scene over the past century, and that’s especially true in Atlanta. In this post, we’ll take a look at some of the most iconic black fashion statements of all time.
Zoot Suits of the 1940s
The zoot suit, with its oversized jacket, high-waisted trousers, and bold colors, became a symbol of defiance and cultural pride. Popularized by African American jazz musicians and embraced by the youth during the Harlem Renaissance, the zoot suit challenged societal norms and remains an enduring emblem of rebellion and individuality.
The Afro and Natural Hair Movement (1960s-1970s)
In the wake of the Civil Rights Movement, the Afro became a political and cultural statement. Figures like Angela Davis and The Jackson 5 proudly embraced their natural hair, inspiring a movement that celebrated Black beauty and rejected Eurocentric standards. Today, the natural hair movement continues to empower individuals to embrace their roots—literally and figuratively.
Dashikis and African Prints
The dashiki, with its vibrant colors and intricate patterns, emerged as a popular garment during the Black Power movement. It symbolized a connection to African heritage and a celebration of cultural identity. African prints have since become a global fashion phenomenon, with designers incorporating them into modern, high-fashion collections.
Hip-Hop’s Fashion Takeover (1980s-1990s)
Hip-hop’s rise in the ‘80s and ‘90s brought a wave of iconic fashion trends. From LL Cool J’s Kangol hats to Run-D.M.C.’s Adidas tracksuits, these styles became synonymous with streetwear culture. Brands like FUBU (For Us, By Us) and Cross Colours elevated Black-owned fashion, proving that streetwear was a powerful force in the industry.
The Little Black Dress, Popularized by Josephine Baker
Long before the LBD was a wardrobe staple, Josephine Baker dazzled the world with her glamorous black dresses and captivating stage presence. As a style icon of the Jazz Age, Baker’s fashion choices broke barriers and set the stage for timeless elegance.
Dapper Dan’s Custom Designs (1980s)
Harlem’s Dapper Dan revolutionized fashion with his custom luxury streetwear. Remixing logos from high-end brands like Gucci and Louis Vuitton, he created one-of-a-kind pieces for celebrities and hip-hop royalty. His influence was so profound that luxury brands have since collaborated with him, cementing his legacy in the world of high fashion.
Beyoncé’s Black Panther-Inspired Super Bowl Outfit (2016)
When Beyoncé performed at the Super Bowl halftime show in 2016, she paid homage to the Black Panther Party with her leather outfit and beret. The look was a bold political statement, celebrating Black pride and resistance while captivating millions of viewers worldwide.
The Met Gala Looks of Rihanna
Rihanna’s iconic appearances at the Met Gala have redefined red-carpet fashion. Her Guo Pei yellow gown in 2015 and her Pope-inspired Maison Margiela ensemble in 2018 showcased her fearlessness and ability to turn fashion into art. Rihanna’s influence extends beyond the red carpet, with her Fenty brand championing inclusivity in beauty and fashion.
Virgil Abloh’s Streetwear Revolution
As the first Black artistic director at Louis Vuitton, Virgil Abloh bridged the gap between streetwear and luxury fashion. His Off-White brand became a global sensation, combining high fashion with everyday aesthetics. Abloh’s work continues to inspire a new generation of designers.
Michelle Obama’s Iconic Inauguration Look (2021)
Michelle Obama’s burgundy ensemble by Sergio Hudson at the 2021 Presidential Inauguration became an instant classic. The look exuded power, grace, and style, cementing her status as a modern fashion icon and role model.
We’re currently in the midst of Black History month, and we’d like to salute all of these icons for playing their part in the story of African American fashion. If you want a bespoke outfit inspired by one of these iconic looks, inquire about ATL’s Bespoke by Design service.